In a powerful fusion of fashion and social responsibility, Rubicon Clothing has launched the Conceiving in the Mind initiative, a strategic collaboration with Women and Men Against Child Abuse (WMACA). The initiative is brought to life through Rubicon’s Spring/Summer 2025 collection, ‘In Bloom’, which drops in the first quarter of 2026.
The collection is more than just a showcase of summer fashion – it’s a call to action. Conceiving in the Mind urges society to slow down, think deliberately, and act with intention to prevent child abuse and create safer environments for children. A portion of the proceeds from the collection will support WMACA’s vital work.
“In Bloom” is a vibrant celebration of hope and renewal, featuring brilliant shades of Citrine yellow, a hue that embodies power, vigour, and hope. The collection was shot at the stunning Graham Contemporary Art Gallery in Johannesburg, infusing art and fashion in a way that reflects the initiative’s mission.
“By working with WMACA, we are reviving hope for the most vulnerable while showcasing the beauty of rebirth in design,” says Hangwani Nengovhela, creative director and founder of Rubicon. “We hope to celebrate the blooming spirit of summer, a time of strength, light, and renewal.”
Through In Bloom, Rubicon offers a glimpse into a future where fashion drives positive change. Each piece in the collection maintains the ethereal continuity of Rubicon’s previous work while embodying the freshness of new beginnings.
The ‘In Bloom’ collection will be available in stores and online in the first quarter of 2026.
The “Pure Performance, Pure Confidence” event in Johannesburg marked the beginning of an epic partnership. Sacha, known for his discipline and resilience on the rugby field, embodies the brand’s values of authenticity, energy, and natural health.
As the first male ambassador in the region, Sacha’s role goes beyond just reps – he’s part of Garnier’s mission to make wellness beauty accessible to all. Expect him to share his grooming secrets, advocate for sustainability, and inspire young men to own their confidence.
“Performance and confidence go hand in hand, and Garnier Pure Active captures that perfectly,” Sacha says.
Garnier’s Brand Business Leader Roma Ramkhelawan adds, “Sacha represents the next generation of sporting excellence, and his journey reflects our values of performance and confidence.”
Get ready for Sacha’s campaigns, social media takeovers, and exclusive content – he’s gonna make grooming cool.
Kramerville, Johannesburg – HONOR South Africa recently hosted a star-studded launch event for the HONOR X9d 5G, the latest addition to its Unbreakable Series. The event turned the tables on durability, with a series of challenges that put the device to the test in real-life scenarios.
The HONOR X9d 5G is built to withstand the toughest conditions, with SGS Triple-resistant Premium Performance Certification, 2.5m drop resistance, IP69K water resistance, and IP6X dust-resistance. But it’s not just about specs – the device is designed to look and feel premium, with a clean, modern design that’s confident in hand.
“We wanted to show Mzansi that the HONOR X9d 5G is more than just a phone – it’s a partner for everyday life,” said Fred Zhou, CEO of HONOR South Africa. “With its unbeatable durability and long-term value, this device is a no-brainer for anyone looking for a phone that can keep up.”
The event featured a range of challenges, including the Wrecking Ball, Sandpit, Paint Ball, and Fish Tank challenges, all designed to test the device’s limits. But the real showstopper was the water resistance challenge, with the HONOR X9d 5G engineered to withstand high-pressure water exposure.
The device is now available in two colors, Sunrise Gold and Midnight Black, for a recommended retail price of R9,999. Plus, customers can enjoy redeemable gifts worth R4,998, including HONOR Choice Earbuds Clip or HONOR Choice Airfryer, and 12 months of free Accidental Damage Protection.
Los Angeles, CA – Johnnie Walker, the world’s leading Scotch whisky brand, recently hosted South African DJ and content creator Chelsea Sloan at the 67th Annual GRAMMY Awards, solidifying its commitment to celebrating creative excellence and African cultural influence on the global stage.
Sloan joined an exclusive cohort of international creators and media representatives for an immersive weekend experience, culminating in attendance at the prestigious awards ceremony. The event coincided with a historic night for African music, as South African pop sensation Tyla took home the GRAMMY Award for Best African Music Performance.
“We’re proud to support African creativity and celebrate the continent’s growing influence on the international music landscape,” said Ifeoma Agu, Head of Culture, Influencers & Advocacy, Diageo Africa. “By investing in African creators, we invest in the future of global culture.”
The Johnnie Walker x Sabrina Carpenter GRAMMYs experience brought together creators from across the globe, featuring exclusive access to the Capitol Records Rooftop Party, intimate dinners, and a Sip & Style Brunch. Guests enjoyed bespoke serves, including the Go Go Highball, crafted with Johnnie Walker Black Label.
This initiative reflects Johnnie Walker’s broader strategy to position itself as a cultural catalyst, demonstrating its commitment to the ‘Keep Walking’ philosophy – a celebration of progress, ambition, and excellence.
The wait is almost over! MasterChef South Africa Season 6 is just around the corner, and it’s going to be a culinary ride like no other. The show moves to its new home on e.tv, airing Sundays at 18:00, with rebroadcasts on Saturdays at 17:00 on e.tv, Saturdays at 20:30 on eExtra, and Sundays at 17:00 on eReality.
This season, 20 talented home cooks from across the country are vying for the coveted MasterChef title and R1 million prize. Meet some of the exciting contestants:
Ali Sonday, a law graduate with a passion for food inspired by his Muslim faith and Indian heritage
Rejane Gwynne, a 50-year-old world-traveller with a love for healthy, rustic cuisine
Bandile “Bandziva” Mandinane, a colourful and flamboyant KZN home cook with a flair for fashion and food
Andrew “Benjie” Benjamin, a cool-headed electrician and grill-master from Kimberley
Chanelle Gale, a practical “Jill-of-all-trades” mom from the Eastern Cape who cooks with love
Mahlatse Mongatane, a bright-eyed 23-year-old culinary student with a talent for baking
Simele Shange, a charismatic Zulu man and devoted dad who brings people together with his food
Ntobeko Dlamini, a multi-faceted entrepreneur with a focus on South African heritage cuisine
Catch these talented contestants in action on MasterChef South Africa Season 6, starting February 22 on e.tv!
Miladys, the popular South African womenswear brand, has launched its first-ever Store of the Future at Canal Walk, marking a major shift in its retail strategy. The new store concept is designed to provide a seamless and enjoyable shopping experience, combining functionality, comfort, and elevated aesthetics.
The open-plan layout, warmer material finishes, and intuitive zoning create a welcoming atmosphere, making it easy for customers to navigate and find what they need. According to Natalie Wills, Managing Director at Miladys, “Our focus is on continuously evolving how we show up for our customer. This store represents our commitment to delivering a more considered, uplifting, and relevant retail experience.”
The Canal Walk location sets the blueprint for future Miladys stores nationwide, developed in collaboration with National Visual Merchandising Manager Leigh Seager and The Mr Price Group store design team. The launch event brought together media, industry stakeholders, and brand partners, offering guests an immersive walkthrough of the new store concept.
The SS25 Summer Resort Showcase, led by Merchandise Director Jocelyn Elliot, highlighted the brand’s seasonal direction and design evolution, focusing on versatile, comfort-led fashion. “SS25 was about designing with real life in mind — pieces that transition effortlessly between leisure, travel, and everyday wear, while maintaining our core focus on fit, quality, and comfort,” says Elliot.
With the introduction of its Store of the Future, Miladys signals a confident step forward in its growth strategy, strengthening its physical retail presence while aligning with modern consumer expectations and long-term business sustainability.
METRO FM, South Africa’s leading commercial radio station, has officially announced that Durban, KwaZulu-Natal, will host the prestigious METRO FM Music Awards (MMAs) for the next three years, beginning with the 2026 edition. The announcement marks a triumphant return to the coastal city after a successful three-year stint in Mpumalanga from 2023 to 2025.
Celebrated for its vibrant creative energy, rich cultural heritage, and dynamic entertainment scene, Durban is poised to bring a fresh wave of excitement to one of the country’s most anticipated music events.
SABC Group Executive for Radio, Nada Wotshela, expressed her enthusiasm about the decision. “We’re thrilled to bring the METRO FM Music Awards back to South Africa’s favourite playground, Durban, in 2026. We’re excited to celebrate South African music talent in eThekwini, a city known for its exceptional music and entertainment scene, as well as a rich cultural tapestry.”
Durban’s Mayor, Cyril Xaba, echoed this sentiment, emphasising the city’s strength as a creative and tourism hub. “Durban is proud to host the METRO FM Music Awards for the next three years. This event highlights our city as a hub of creativity and culture, positioning us as an ideal tourism and events destination.”
The METRO FM Music Awards continue to honour excellence and innovation in the South African music industry. Entries for the 2026 edition are officially open, with eligibility restricted to works released between 28 February 2025 and 28 February 2026. Submission guidelines, rules, and entry forms are available on the METRO FM website.
Returning to Durban aligns with METRO FM’s commitment to amplifying the voices of South African artists and showcasing the nation’s diverse musical landscape. The 2026 event is expected to feature a star-studded lineup, special guest appearances, and the highly anticipated awards ceremony.
This year’s awards once again receive strong backing from the Motsepe Foundation. The event forms part of the foundation’s broader vision of integrating fashion, music, entertainment, and the arts to drive cultural expression and economic development.
Motsepe Foundation COO, Kenneth Mashaba, highlighted the synergy between the awards and the foundation’s FAMES initiative. “We are delighted to partner with the METRO FM Music Awards! At Africa Fashion International (AFI), we believe that fashion transcends mere clothing; it embodies a cultural movement. Our FAMES initiative—Fashion Meets the Arts, Music, Entertainment, and Sports—is dedicated to pioneering boundaries and celebrating Africa’s exceptional creative prowess. By seamlessly integrating fashion with music, art, and entertainment, we empower individuals to express themselves authentically, catalyse economic growth, and foster job creation.”
Details on the 2026 ceremony—including the official date, nominees, and performers—will be announced in the coming months. Fans and industry stakeholders are encouraged to follow METRO FM’s social media channels for real-time updates.
With Durban as the new home of the MMAs from 2026 to 2028, South Africa can look forward to a refreshed celebration of its musical brilliance—set against the backdrop of one of its most exciting cultural cities.
Get ready to taste the sunshine! South Africa’s favourite squash brand, OROS, is thrilled to announce the return of its iconic Passion Fruit flavour, relaunched with a refreshed and rejuvenated mix that’s sure to bring a burst of tropical flavour to your summer.
For generations, OROS has been a staple in South African households, evoking memories of family gatherings, weekend BBQs, and lazy summer afternoons. And now, with the return of Passion Fruit, the brand is celebrating its rich heritage and commitment to delivering unmistakable flavour and authentic connection to South African culture.
“We’re giving South Africans the burst of flavour they’ve been waiting for,” says Siphesihle Vena, Senior Brand Manager at OROS. “The relaunch of OROS Passion Fruit honours our legacy while embracing the vibrant, nostalgic spirit of a South African summer.”
With its bold, fruity profile and overflowing sweetness, OROS Passion Fruit is the perfect companion for any summer occasion. Whether you’re enjoying it ice-cold, mixed into a fruity cooler, or on a slow, sunny afternoon, it’s sure to bring an instant burst of feel-good energy.
But Passion Fruit is just one of the many refreshing flavours in the OROS portfolio. From classic Orange to tangy Naartjie, and from Tropical to Guava, there’s an OROS flavour to suit every taste and occasion.
So why not “mix it up” with OROS Passion Fruit this summer? Create your own vibrant moments at home, on the go, or wherever the sunshine leads. With OROS, you’re always just a mix away from a taste of South African nostalgia and fun.
About OROS:
OROS is a proudly South African brand, trusted, accessible, and homegrown. With a legacy spanning generations, OROS is more than just a drink – it’s an iconic symbol of comfort, togetherness, and the essence of South African culture.
As South Africa observes 16 Days of Activism for No Violence Against Women and Children, the story of AMAZI, a social enterprise dedicated to empowering young black women, takes on a profound significance. For a decade, AMAZI has been equipping women with skills, confidence, and opportunities, transforming lives and communities.
Founded by Divya Vasant and Lisa Mgcotyelwa, AMAZI started with a simple yet powerful mission: to help young women unlock their potential. Today, the organisation operates 40 nail bars within Woolworths stores, employing over 150 women and training more than 2,500 women in the beauty industry.
The impact is staggering. Most AMAZI women are single mothers, survivors of gender-based violence, and school dropouts. For them, the beauty industry isn’t just a job; it’s a lifeline, offering safety, stability, and dignity. “When a woman is given the opportunity to earn, the ripple effect is extraordinary,” says Vasant.
AMAZI’s partnership with Woolworths has been transformative, providing women with skills, financial independence, and a support network. “It’s a true partnership, grounded in shared values and collaboration,” says Vasant.
Gender-based violence is deeply connected to women’s economic vulnerability. AMAZI’s model addresses this, empowering women to break free from abuse and build a better future. “Working with AMAZI has been deeply fulfilling,” says Lawrence Pillay, Woolies Group Head of Sourcing. “We’ve seen how this partnership has enabled them to deliver on their purpose.”
As customers invest in AMAZI’s services, they’re contributing to a larger movement, funding opportunities for women and South Africa’s future. “Customers can be investors in social change,” says Vasant. “Every time someone chooses AMAZI, they’re helping to create a brighter future for women and our country.”
In South Africa, cooking is more than just a necessity; it’s a way to bring people together. Whether it’s a Sunday lunch, a quick midweek meal, or a vibrant backyard braai, every dish tells a story of togetherness. At the heart of these everyday moments is KOO, South Africa’s trusted kitchen companion for over 80 years.
KOO has always championed easy, accessible, and feel-good meals that are perfect for busy schedules and tight budgets. With pantry staples like KOO Baked Beans, Chakalaka, and farm-to-table Veggies, cooking up a delicious meal is just a can away.
“Cooking with KOO isn’t just about feeding people, it’s about creating simple, meaningful moments where ordinary days become extraordinary,” says KOO. With just a few ingredients and a can of KOO, everyday pantry basics can become wholesome, budget-friendly meals, perfect for effortless cooking that makes the most of what’s already in your kitchen.
Here are a few quick ideas to elevate your weekday meals:
– KOO Boerewors & Baked Bean Relish: Sauté boerewors with onions, peppers, and spices, then stir in KOO Baked Beans for a rich, comforting relish.
– KOO Baked Bean Pasta Salad: Toss cooled pasta with fresh veggies, sweet chilli sauce, and KOO Baked Beans for a quick, refreshing salad.
– KOO Potato & Bean Stew: Simmer diced potatoes with tomatoes, stock, and KOO Baked Beans for an easy, hearty one-pot stew.
– KOO Chakalaka Maotwana: Cook chicken feet in spices, stock, and KOO Chakalaka for a bold, flavour-packed dish.
– KOO Chakalaka Marinated Chicken: Coat chicken pieces in blended KOO Chakalaka and roast until golden for an effortless, flavourful dinner.
These ideas show how quick, budget-friendly, and creative everyday cooking becomes when you’ve got the right pantry staples on hand. From everyday dinners to special occasions, KOO continues to bring warmth, comfort, and familiar flavour to South African homes.